Our story

Built on Ukrainian engineering. Trusted by professionals.

Since 1999,

the company has been developing in the tool market as a distributor, becoming a sales leader in Ukraine by 2010. Working with multiple brands revealed a key challenge — it is impossible to fully control product quality, assortment, and service standards when you don’t create the tools yourself.

That’s why in 2011 the Dnipro‑M

brand was launched with a clear mission: to make professional-grade tools affordable without compromising quality. From the very beginning, we developed products together with users — listening to their needs and refining solutions based on real-world experience.

In 2017,

we took the next step by introducing branded retail stores focused on convenience, expert consultation, and fast tool service. Today, we continue to grow the brand by combining engineering expertise, customer feedback, and a commitment to delivering reliable tools professionals can trust.

Our first company logo

Company History

2011

Our team grew to 500 employees, with 26 branches and warehouses operating nationwide. We became a market leader, increased turnover by 40%, and expanded our portfolio to 10 successful brands.

2012

We concentrated our efforts on building a unified Dnipro-M brand, embodying years of expertise and the perfect balance of price and quality.

2017

We opened our first flagship store, providing premium customer service and rapid tool repairs within 1–3 days.

2018

We entered the international market, exporting tools to 10 countries: Georgia, Moldova, Azerbaijan, the Czech Republic, Poland, Latvia, Lithuania, Estonia, Hungary, and Kazakhstan.

2019

We introduced brushless models to our assortment, launched the 12V and 20V cordless tool ranges, and created the "ULTRA" professional line.

2020

Our mono-brand network reaches 140 craft stores, alongside the official launch of our franchise.

2021

Despite the lockdown, we continued to expand our network and began opening our craft stores.

2022

The year became a true test for us, yet we managed to open 60 new stores and expand our range to 1,800 items.

2024

We’ve built a network of 500+ stores and 130+ service centers, serving over 2.4 million customers with a team of 2,000 employees.

Our MISSION

Our mission is to help people create and improve the world around them with their own hands and with pleasure, thereby developing a culture of craftsmanship

We carefully listen to our customers,

test solutions in real-world conditions, and continuously improve our products. For us, it’s not only about tool performance — it’s about the entire brand experience: service, warranty, support, and open communication.

Our VISION

Our vision is to provide a quality tool at an affordable price in a convenient location with a high level of service

Our brand stands for:

reliability proven in real-world use;
modern design and advanced technology;
focus on professionals and demanding users;
honesty and transparency in everything we do.

Our new logo

An international company born in Ukraine

Since 2018, we have been exporting professional tools to Poland, the Czech Republic, Slovakia, Latvia, Lithuania, Estonia, Armenia, Georgia, Moldova, and Hungary.

In 2023, we launched our first branded мастерy showrooms in Poland and the Czech Republic under a franchise model. Today, our showrooms operate in Warsaw, Wrocław, Prague, Hradec Králové, Brno, Budapest, and Bratislava.

Starting in 2025, we expanded into Southern Europe, opening 10 additional company-owned stores in Spain as part of our continued international growth.

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